Why is your website

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How it worksWhat's the problem?Customer stories

How it works

Papercrane's AI identifies drops and spikes in your web traffic and drills in to find out what happened.

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AI answers for web traffic

dropping?

Undetected and Unexplained

When traffic drops or spikes, how do you know what happened?

😰 Traffic Drops

  • Is it SEO?

  • Did the website crash?

  • Are people using ChatGPT instead?

Is it SEO? Or GEO? Or did the website crash? 

💸 Users Spike!

Where are they coming from?

  • What are the best marketing channels?

  • Where do I double down?

Where are they coming from?

Find your best channels and and double down

Manual Analysis? 😖

GA4 is a mess! Too many scattered reports with too little information

GA4 is a mess! Too many scattered reports with too little information.

Connecting your data generates a breakdown of your most significant website traffic changes.

Customer Stories

What our users are saying

Answers when you need them

Spikes and drops explained in plain english

Mikhail Avady

CMO

I had given up on GA4, then I came across Papercrane and they gave me exactly what I was looking for. A simple way to find out where my users were coming from

Bart Giles

VP of Marketing

GA4's standard reports were unusable for reporting, I was compiling the data myself and creating my own reports in Excel before I found Papercrane

Eric Walasek

CEO

Reporting in GA4 has been a nightmare ever since it came out, when I heard there was a good alternative, I was immediately excited to try it out

Papercrane's AI identifies drops and spikes in your web traffic and drills in to find out what happened.

traffic

AI drills down, then reports

Identifying your drops and spikes then explaining what happened

Detect

Select different timeframes to analyze

Drilldown

No dashboard-ing required. AI automatically digs through your data.

Report

Root cause analysis with supporting GA4 links

Increased direct and google search traffic to /back-to-school, indicates strong performance for seasonal content 

Weekly reports are delivered to your team in slack

Clarify or drill down as needed with a simple chat interface

Google's new MCP server is used to detect trends.

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